CIBC has been a proud sponsor of Shave for the Brave since 2013, finding new and creative ways to help young adults deal with cancer from selling chocolate bars to facing the razors, and more!
Wayne Mills, manger at CIBC’s Grand Falls-Windsor branch, says he first heard about Shave for the Brave a couple of years ago when an employee brought up the idea of supporting the Shave; he says he has seen the event become more prominent in the area since.
Donations raised through Shave for the Brave support Young Adult Cancer Canada’s (YACC) national, local, and digital programs to help young adults cope with the psychosocial effects of cancer. The idea of connecting young adults dealing with cancer to a supportive network fit well within the “community-minded” company.
“You hear of people having cancer and they get healed and life goes on, but hearing the stories and doing the research [on what YACC does], that’s certainly not really the whole story,” Wayne said. “You don’t know what you don’t know. I thought cancer was cancer, I didn’t realize the repercussions after the fact.”
Last year, every CIBC branch in Newfoundland and Labrador was given a fundraising target their Shave for the Brave team wanted them to meet. Wayne collected $500 worth of donated gift cards from local businesses and the branch sold nearly 1,500 tickets for $2 each, or 3 for $5. The initiative raised $2,300 for Shave for the Brave and helped the Grand Falls-Windsor branch rise to the top of the district.
So they’re doing it again!
“We have twelve on staff here, and when I announced I wanted to sell tickets again as a fundraiser like we did last year, everybody was on board. Nobody had any questions. Sometimes you get that reluctance, but everybody was enthused,” said Wayne.
He hopes to sell all of the tickets this year and raise the branch’s donation to at least $2,800 to “keep up the great work.”
On behalf of all the young adults dealing with cancer, we want to say a big thank you to Wayne and the folks at CIBC for their support. We couldn’t change lives without you.